iD Fresh Food launches online store
March 12, 2021
Mustafa PC, CEO and co-founder, ID Fresh Food×
iD Fresh Food has strengthened its e-commerce presence with the launch of its maiden online store - https://shop.idfreshfood.com/
The move is in response to the customer demand for iD Instant Filter Coffee Liquid, particularly since the pandemic-induced lifestyle changes.
iD’s coffee vertical, launched in October 2018, was expanded in January, with the launch of three blends of iD’s instant filter coffee liquid – Strong, Bold and Intense; which gives its customers ‘restaurant-like’ filter coffee at home. . Over the last year, iD’s Filter coffee has grown 85 per cent month-on-month, and the company expects the segment to grow even faster in the coming year with the launch of its e-commerce platform. For the inaugural period, shipping is free across the country. For international orders, shipping and handling rates will vary based on the destination.