Why owned marketing is the key to driving e-commerce brand growth—and profits adage.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adage.com Daily Mail and Mail on Sunday newspapers.
At BeautyMatter’s recent CEO summit, Bobbi Brown took to the stage with her top deputy, Cody Plofker. Plofker knows a little more than most about the company;…