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Nike is still the biggest brand in sneakers by a large margin, but it feels like the Swoosh has slowed down a little in the past couple years. Where are the exciting new products? How long can Nike rely on retro? Co-hosts Joe La Puma, Brendan Dunne, and Matt Welty discuss these topics in response to a recent Business of Fashion story about Nike’s sluggish business. The trio also leak some upcoming sneakers (from Crtz, Kobe, and Stash), dig into Jay Z’s Reeboks from the Super Bowl, and pine for the coming Nike Air Tech Challenge 2 retro.
On this episode of The Complex Sneakers Show, co-hosts Joe La Puma, Brendan Dunne, and Matt Welty discuss the merits of the term 'classic' in sneakers.
There’s no denying the Nike Air Max 95 is a classic sneaker, but what about the Air Max 96? What about a pedestrian shoe like the Air Max 270, which is everywhere but not that loved by sneakerheads? What about the VaporMax? Co-hosts Joe La Puma, Brendan Dunne, and Matt Welty discuss the merits and bounds of the term “classic” in sneakers in this episode. They also talk about the rumored Kobe x Nike SB collaboration, the Flyknit era of the 2010s, Chinese New Year Air Force 1s, and how horrible bar lacing is. Also, Welty explains his Twitter getting hacked.