more sense to put your 3d cloths on 3d models. entirely digital fashion now often exists solely for social media. but the reality is physical clothing still results in about 100 million tons of waste every year, and that is mostly because of customers sending things back. but now one startup here in the heart of amsterdam s fashion district is hoping to change that, by using digital models to help online retailers clean up their act. this is lalaland. instead of painstakingly using cgi to create one or two digital supermodels, it uses artificial intelligence that can make all kinds of digital bodies in minutes. basically we are going to have you configuring your own fashion model, generating