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Straight away, I must state that this commentary is not about proving or disproving the claim by “The Mighty Sparrow”-aka Slinger Francisco-that it was Napoleon who started the French craze of kissing as a show of affection. It is not about the best-selling book, released in the 1940s entitled, "60 Million Frenchmen Can't Be Wrong" about the cultural differences between France and the United States. Rather, it is inspired by another book of the same title, written by Julie Barlow and Jean-Benoît Nadeau, which helped to dispel what was then considered the conventional wisdom that the French were resisting globalization, when in fact, they were profiting from it.