Based on 312 high-level decisionmakers’ interviews and 140 client-media agency relationships, the 2023/24 Agency Scope study was recently released. EssenceMediaCom ranked as the top media agency for five categories, as well as in the top 6 position for 15 categories.
Marketing and advertising professionals from around the world are being asked to share their views on the state of diversity, equity and inclusion (DEI) in the industry by participating in the second Global DEI Census in marketing.
Media Moves: Mediamark launches CommVibe, Claudelle Naidoo takes helm at MediaCom, new faces at Newzroom Afrika, Ogilvy SA wins Luno themediaonline.co.za - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from themediaonline.co.za Daily Mail and Mail on Sunday newspapers.