Share
A Greenville graphics company is launching a “Shop Small Upstate” campaign in solidarity with Upstate mom and pop enterprises during National Small Business Week.
Bright Graphics Design has posted customizable stickers and a poster for businesses to download for free off its website to help local businesses gain greater visibility, especially during a time when 50% to 60% of U.S. shoppers that made their first e-commerce purchase last year have made a repeat purchase online in lieu of a brick-and-mortar purchase, according to a study from NielsenIQ.
“More than ever, customers are shopping online, so, more than ever, small businesses must have a strong online presence grounded on solid digital marketing strategies,” Roberta Silva, digital marketer and media relations specialist for Bright, said in a news release.