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Canadian pension fund HOOPP has taken a 20 per cent stake in Australian pets and vets business Greencross, in a deal valuing it at more than $3 billion.
GM digital products and ecommerce at Greencross, which owns the Petbarn retail brand plus vet clinics across the country, shares the martech investments made to date and how to dial up ROI
Australian capital markets gorilla AustralianSuper is in advanced talks to acquire a minority stake in TPG Capital-owned pets and vets business, Greencross.