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THE world of business is currently undergoing a digital transformation. New advancements and technologies emerge every day changing the face of the industry.Digital platforms and ecosystems have allowed businesses to engage with customers in more personalized and meaningful ways. At the same time, customer expectations are evolving as well.In a time where connected, seamless experiences have become the norm, business professionals must have the knowledge and skills needed to build thriving careers in such a rapidly changing playing field.

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