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Newly Appointed Chief Growth Officer at “CG Digital” and New COO Appointed at DMS
Aligned with Choueiri Group’s ongoing growth and expansion plans, Chairman and CEO - Pierre Choueiri, recently issued an announcement outlining the launch of the Group’s latest Initiative “CG Digital”.
The circular announcement addressing the Group’s various stakeholders, including staff, media partners and publishers, as well as its advertising partners, focused on the rationale behind the creation of the new initiative, as well as its intended role. It also contained details pertaining to two key leadership appointments, as per the following:
“As our industry continues to face rapid changes, the need to adopt agility becomes more important than ever before. At Choueiri Group, we have remained focused over the last decade on establishing the full potential of our digital arm “DMS”. While our efforts have succeeded in injecting a new culture across the Group; where the knowledge a
At a recent signing ceremony held at the Dubai Media Incorporated (DMI) headquarters in Dubai, Choueiri Group’s Middle East Media Services (MEMS) renewed its long-standing exclusive media representation contract with all DMI platforms.
The five-year extension will witness MEMS continuing to serve as the official exclusive media representative for all DMI media platforms from 2021 to 2025, with the partnership focused on realizing new heights of growth, development, and regional media leadership across all facets of Dubai’s flagship media group.
Ahmad Saeed Al-Mansouri, DMI’s CEO for TV and radio, said: “MEMS have served as a key partner to DMI for over 20 years now. With numerous challenges and uncertainty shaping an all-new media ecosystem, we are confident that Choueiri Group’s unrivaled leadership within the regional market, along with their commitment to innovation and agility are perfectly aligned with our needs.”
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