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February 16 2021, 2:11 pm | BY Ricki Green | 3 Comments An exploration of the importance of learning and respecting pronoun use forms the basis of a new campaign from Levi’s Australia New Zealand developed by Monster Children Creative.   Created as part of the launch of Levi’s new Pride collection, the films explores the changing cultural dialogue around pronouns. This year, 100% of net proceeds from the Pride collection will go to Outright International, a leading LGBTQIA+ human rights organisation. Monster Children Creative developed the campaign in collaboration with director Cloudy Rhodes (They/Them) and the LGBTQIA+ community. The campaign features three young Australians, Bhenji, Freya and Leo, all of who share their lived experiences. It illuminates the importance of learning proper pronoun use, and shares stories of big love, understanding and optimism.

New zealandTrent bosAustralia new zealandMonster childrenOutright internationalChildren creativeCloudy rhodesGender inclusive languageபுதியது ஜீலாந்துட்ரெண்ட் போஸ்ஆஸ்திரேலியா புதியது ஜீலாந்துஅசுரன் குழந்தைகள்ஔட்‌ரைட் சர்வதேசகுழந்தைகள் படைப்புமேகமூட்டம் ரோட்ஸ்ஜெஂடர் உள்ளடக்கியது மொழி