Ben & Jerry s legal battle with Unilever sheds light on an issue affecting a growing number of purpose-led brands: how to maintain their identity after being bought by a major consumer company.
Analysis-Ben & Jerry s Unilever Fight Shows Risks Of Ceding Control towleroad.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from towleroad.com Daily Mail and Mail on Sunday newspapers.
COLOMBO Two years ago, Unilever plc Chief Executive Alan Jope said his company would get rid of the tiny plastic packets it uses to sell single servings
Six months after the world agreed in Glasgow to a U.N. climate pact with bold, new targets, political and business leaders facing an energy crisis, volatile markets and an economic downturn are grappling with how to cut carbon emissions. Amid soaring oil and gas prices triggered by Russia’s Feb. 24 invasion of Ukraine, some countries .