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New WARC Awards for Effectiveness, North America Edition, in association with LIONS, are launched

- A new regional marketing effectiveness benchmark for North America like no other

United statesPaul coxhillPhilip thomasCheryl guerinPam forbusPernod ricardNorth america editionNorth americaGlobal brand strategyJury chairCustomer experienceCultural impactChief marketing officerInstant impactSustained growthBrand purpose

New WARC Awards for Effectiveness, North America Edition, in association with LIONS, are launched

- A new regional marketing effectiveness benchmark for North America like no other- The Awards will be judged using the WARC/LIONS Creative Effectiveness and B2B Effectiveness Ladders- Cheryl Guerin, EVP

United statesCity ofUnited kingdomAmanda benfellPaul coxhillKostenloser wertpapierhandelPhilip thomasCheryl guerinPam forbusPernod ricardNorth americaGlobal brand strategyJury chairCustomer experienceCultural impactChief marketing officer

acnnewswire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from acnnewswire.com Daily Mail and Mail on Sunday newspapers.

United statesCity ofUnited kingdomAmanda benfellPaul coxhillPhilip thomasCheryl guerinPam forbusPernod ricardNorth america editionNorth americaGlobal brand strategyJury chairCustomer experienceCultural impactChief marketing officer

T-Mobile brings True Name by Mastercard to T-Mobile MONEY

T-Mobile brings True Name by Mastercard to T-Mobile MONEY
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United statesJon freierCheryl guerinConsumer groupTrue nameGlobal brand strategy

3 Ways to Build Brand Love by Elevating Small Businesses

Building brand affinity is a constant challenge for marketers, especially in industries where trust and brand love can be difficult to come by.

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