The Anguilla Tourist Board is pleased to announce the appointment of The PM Group as its North American marketing representative, effective September 1, 2015.
The Anguilla Tourist Board is pleased to announce the appointment of The PM Group as its North American marketing representative, effective September 1, 2015.
The PM Group will be responsible for all destination sales, marketing and public relations representative services for the Anguilla Tourist Board in North America. Headquartered in New York City, and with over 25 years of experience in Caribbean travel and tourism, The PM Group brings to the assignment an in-depth understanding of the region and the industry, and an integrated approach to tourism marketing that incorporates the new platforms that are transforming the ways brands communicate with their customers. The account will be headed by Alison Ross, Vice President, The PM Group.