Express delivery giant SF forays into food delivery with new applet-- Beijing Review bjreview.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bjreview.com Daily Mail and Mail on Sunday newspapers.
Chinese short video platform Douyin, which is owned by tech company ByteDance, is considering gradually expanding its list of pilot cities for its group-buying delivery business nationwide, a move that industry experts said will intensify competition in the lucrative food delivery sector currently dominated by Meituan and Ele.me.
Browsing through China's innumerable e-commerce livestreaming channels, it is not uncommon to hear phrases like "Hey guys! Lowest price ever! Three, two, one … buy it now! Now!" to drum up sales.
Ready-to-cook dinners are gaining popularity among China's younger consumers as "stay-at-home economy" has not only changed people's consumption and living habits but propelled food and catering merchants to accelerate their push into the lucrative precooked cuisine segment amid the COVID-19 pandemic.