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A new Chinese animated folktale series earned more than 10 million views during the first three days of January 2023, becoming the newest big hit. Experts and critics are calling Yao-Chinese Folktales, which debuted on January 1 on Chinese streaming platform Bilibili, a classic reborn, while noting that excellent works based on the essence of Chinese culture will always be able to find an audience and perform well in the market. The show currently holds an average rating of 9.6/10 on Chinese review platform Douban from more than 60,000 reviews.
Breaking into the animated film industry usually requires a basic plan for blending colorful images and clever storytelling in ways that entertain the public and make money.Since 2006, however, animated film start-ups in China have done quite well with a lot less effort by simply focusing on tax incentives and other forms of government subsidies rolled out by various agencies