we have seen this in every industry in the world, right? you can put something out there that is inexpensive, and you upsell them to your more standard fare, whether it is a mcmuffin in the morning, or a whooper later in the day. you don t think they re clearing a profit on 15 cents? it would not surprise me that the cost of procurement is probably not all that high. that is the thought i have. what is the system that produces this many chickens at this price. what is the part of the iceberg we re not seeing when you have this bounty of food available at this cost? on the one hand, the thing they re really making money on is the soda, that is 13 to 18 cents per cup and the margin is 80% to 90%.
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