“Hot on TikTok” isn’t necessarily a predictor of efficacy or payoff. So, Harper’s Bazaar has cut through the noise to determine which buzzy beauty darlings are truly poised to become icons. After evaluating innovation, performance, and (of course) covetability, we deem these 50 products future classics.
Hailey Bieber shared her everyday skincare and makeup routine in a TikTok video tutorial. She is in Chicago with husband Justin Bieber for his world tour.