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We ask marketers: Will the TV ad slump keep getting worse, or is change coming?

We ask marketers: Will the TV ad slump keep getting worse, or is change coming?
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

Jake wallingtonRoss walkerBray leinoEric solowayCharles ifegwuAndy benningfieldInternational player pathway programCare channelSuper bowlAmazon prime

Why Leading Brands Should Adopt A Social-Out Approach To Marketing

Social-out marketing is a strategy that centers around social media content and delivery formats and utilizes other channels to expand the storytelling.

Charli damelioCharles ifegwuTatiana holifieldParty cookies and algorithmsManaging directorGrowth marketingFor youCharlid amelioDigital marketingSocial media marketingSocial out marketing strategySocial media algorithmsTraditional marketing

The Drum | What Does It Take For Marketing Leaders To Make Genuine DE&I Progress?

At a recent roundtable of diversity, equity and inclusion (DE&I) leaders from the marketing world, we asked our panel one important question: what does continued progress in this space need from adland’s leaders?

Charles ifegwuKandice quainJennifer chapmanLuisa monteiro furlanBray leinoMedia agency briefingMonteiro furlanDiversity amp inclusionAgency leadership

The Business of Marketing: What Drives Social Influence?

What is the fifth estate, how does it impact society, and where do brands fit in?

Charles ifegwuAl mannarinoHollie lewis

THE FIFTH EXPANDS GLOBAL FOOTPRINT WITH US LAUNCH

THE FIFTH EXPANDS GLOBAL FOOTPRINT WITH US LAUNCH
news.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from news.co.uk Daily Mail and Mail on Sunday newspapers.

United kingdomUnited statesCharles ifegwuLos angelesOliver lewisNews corpGlobal footprint withBringing award winning social creative expertiseNorth americanFox studiosFenty beautyInfluencer marketing awardsNews united kingdomFox studios lot

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