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Let's Talk: Winning strategies for small business marketing

Developing a robust marketing strategy is crucial for small businesses to thrive and stand out from the crowd.

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22 Sydney and Melbourne businesses join to create magic in lockdown

22 Sydney and Melbourne businesses join to create magic in lockdown By Imogen Bailey | 21 July 2021 These are the locally-made sweatshirts giving hope to Australian manufacturers and creatives.  Over the course of 12 months and multiple lockdowns (including one complete standstill), 22 businesses have banded together to create a series of sweatshirts produced entirely in Australia. Using a wholly end-to-end local supply-chain, the garments are manufactured using 100% Australian cotton and on-shore suppliers and services.  The sweatshirts, produced for She Lion, feature the words “Actually, I Can” and “Support Local”. She Lion founder Kate Dillon said the journey from sample to store has been a powerful example of local resilience. 

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