Building trust through sustainability communications
The HCA has launched a short guide to help communications professionals build the case for action around sustainability
The Healthcare Communications Association (HCA) has launched a short guide to help communications professionals build the case for action around sustainability.
The guide reiterates the increasing need for transparency around sustainability performance for all organisations involved in healthcare.
Developed in partnership with sustainability specialists Forster Communications, the Beyond Reputation guide is focused on helping pharma deliver sustainable value. It was prepared in consultation with HCA members and wider industry experts.
HCA CEO Mike Dixon said: “Today is Earth Day – a global reminder of how we all have a role to play in preventing future disasters of climate change and environmental destruction. Everyone in the healthcare industry is committed to patient wellbeing but it is critical that we