perhaps wouldn t first off go to itb. : , , ., perhaps wouldn t first off go to itb. a y., ., perhaps wouldn t first off go toitb. a ., perhaps wouldn t first off go toitb. ., ., to itb. as you are saying that commemorating to itb. as you are saying that commemorating a to itb. as you are saying that commemorating a quote i to itb. as you are saying that| commemorating a quote here, saying it will tackle subjects that will will be more nervous about on the main channel. help me understand that. what wouldn t you put on itv that you might put on itv x. certain renres, you might put on itv x. certain genres. like you might put on itv x. certain genres, like in you might put on itv x. certain genres, like in drama, - you might put on itv x. certain genres, like in drama, you i genres, like in drama, you might have darker stories, you might have darker stories, you might have, i don t know, horror, sci fi, itv doesn t do these. itv is a mainstream broadcaster, based on advertising