Pure Michigan. The sweeping lake vistas. The woods afire with autumnal splendor. The powdery snow covering a tranquil field. And over each image, the resonant voice of Tim Allen.
And behind these ads, the state of Michigan has spent $67 million since 2006 in a bid to draw more tourists and their dollars to the Great Lakes State.
Whitmer
Governor Whitmer Announces 350 New Manufacturing and Logistics Jobs, Transformational Placemaking Projects in Benton Harbor, Houghton
FOR IMMEDIATE RELEASE
Governor Whitmer Announces 350 New Manufacturing and Logistics Jobs, Transformational Placemaking Projects in Benton Harbor, Houghton
American Axle and Manufacturing creating 100 jobs, investing $40.6 million in Three Rivers
Hollingsworth Logistics Group creating 250 jobs in Brownstown Charter Township
Innovative Whirlpool development in Benton Harbor and St. Joseph to result in new Technical Center, housing opportunities for critical talent retention and attraction efforts
Houghton Pier Placemaking project to provide critical infrastructure improvements; create additional public space and amenities for residents and visitors
MSF approves support for award-winning entrepreneurial programs