Well, book tv is on the road. Were in philadelphia at the university of pennsylvania, and were interview something professors. Who also happen to be authors. We want to introduce you to the dean of the university of Pennsylvania School of social policy and practice, this is Richard Gelles on your screen one of his books, his most recent, is called the third lie why Government Programs dont work and a blueprint for change. Dr. Gelless, im here from the government and im here to help you true . Guest not true. Host why . Guest they dont tallly help in some instances its little more than i hate to say thats the goodgooddedder employment act, lots of people would like to help, but if you look at whether the needle has moved andem have been helped by substantial amounts of Government Programs and money, the bottom line is very rarely are people helped. And i thought that it was a story worth telling. The idea came to me as i was being smuggled into the back door of the state house in the st
Guest im not sure. I love writing. I love writing this book. I think its more likely i would do another book. Host if youre a former journalist or interested in the profession, Celia Wechsler is the author of out of the news. Thank you very much. Guest thank you. Next, university of pennsylvania Professor Joseph turow talks to book tv about the daily u, which looks at the power of the Advertising Industry in the age of the internet. Its ten minutes. University of pennsylvania Professor Joseph turow is the author of the daily you how the new Advertising Industry is defining your identity and your worth. Professor turow, who is nicholas mega honest at the. Guest a professor at at m. I. T. Who came up with the idea of the daily me, and that is that we will all get newspapers conditioned to what we care about because well make the decisions about what is on the paper. The difference between that and the daily you is the notion that a lot of what goes on under the hood of the web is not con