This might sound like an old story. Something old surprisingly becomes cool again.
Like what happened with vinyl, the music medium that was nearly obsolete before making an unexpected and triumphant return within the last couple of decades.
Now it’s the humble cassette tape’s turn. In 2020, cassette tapes sales were up 33%, according to Discogs. And sales are up at music stores around Colorado Springs.
But this the recent popularity of cassette tapes hits a different note. Because it doesn’t make as much sense as the rise of vinyl, at least according to those in the happening market of selling tapes.