Ian Brown writes about Albert Upside Down tortoise book
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Realscreen » Archive » Former Gleam Futures, Endemol Shine execs launch talent management outfit
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Being an Instagram Influencer is Big Business - Market Business News
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January 15th 2021 15:10
Social media campaigns play a key role for charities in building awareness, generating engagement, and crucially, helping to raise funds.
The Covid-19 pandemic has certainly brought the importance of digital channels to the forefront, with many more charities investing in social campaigns to communicate with consumers, in the places that they are increasingly spending time in.
Here are a few recent and inspiring examples.
Great Ormond Street and #Whamageddon
Great Ormond Street chose to create a little fun on social media for Christmas 2020, challenging its Twitter followers to partake in the annual #Whamageddon challenge. The aim of the challenge is to avoid hearing Wham’s ‘Last Christmas’ for the entirety of the festive period.