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Boucheron celebrates the Middle East in new campaign starring Saudi actress Mila Al-Zahrani

DUBAI: Luxury French jewelry label Boucheron has released a new campaign celebrating the Middle East featuring its regional ambassador, Saudi actress Mila Al-Zahrani. The “Invent The Future, Honour The Past” campaign features three short clips, as well as a series of photographs, that pay tribute to the region’s roots, progress and future.

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