Good morning. You are watching the pulse. We are here in london. Im guy johnson. Francine is not here today. Fed up, frustrated, and fighting back. That is the line we are going with this morning. French unemployment is at a record high but the big as companies have launched a pr bonanza to hopefully restore the nations reputation as a good place to do business. French]lled [speaking which we think roughly translates as bank on france. Caroline connan has the details. Who is there, what are they talking about . As,ou can translate that lets bank on france. It is all about boosting the image of france when the French Economy has barely grown and is expected to grow by 0. 4 this year. Some comments a few months ago from the ceo, saying that france was finished. The idea here is to fight against these kind of comments, against what they call french bashing. The economy minister had a conference yesterday. We got a very bad unemployment number for the Third Quarter that came out at 10. 4 .