Birkenstock was always shorthand for ugly. But, as DailyMail.com can now reveal, the brand had to overcome rather more significant challenges than the disapproval of the fashion snobs.
Selling Birken-stocks? A look back to humble beginnings as German sandal company goes public yahoo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from yahoo.com Daily Mail and Mail on Sunday newspapers.
What began more than 200 years ago as orthopedic footwear is, today, the world’s most famous ‘ugly’ sandal. Birkenstocks have been unexpectedly paired with the movie ‘Barbie,’ the environmental movement, and even the Parisian catwalks. Now, they’ve hit the stock market
Explore the history and rise of the iconic Birkenstock sandal. Here's how the shoe went from a hippie sandal to a coveted fashion statement for young generations.