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Now Near Next – The Latest View from OOH March 12, 2021 James Byrne, marketing manager, PML Group, with this week’s view from OOH A lot to report on mobility this week. In its weekly briefing, the Department of the Taoiseach has reported from data showing a big jump in people moving around in the last month. Retail and recreation mobility are up 16%, workplace mobility is up 7% and footfall in Dublin city is up 29% – almost 900,000 thousand people. Travel volumes increased in every county. Separately our Locomizer data shows that over the past two weeks national auto and pedestrian mobility has increased by 21% and 37% respectively. TII Daily Car Traffic Levels show a +14% increase overall in volumes over the past fortnight.

James byrneBehavioural research unitHealth serviceHealth service executiveEdelman trust barometerDepartment of the taoiseachDepartment of healthNational public health emergency teamCar traffic levelsActivity measureSocial activity measureResearch unitTrust barometerPoster impactGlobal stateConsumer tracker