As 2021 ended, I couldn’t help but notice the negative feedback received by one of SVG’s newest hospitality brands; further to that, from time to time, we have all heard complaints about the customer service experience at some private enterprises as well as at some of the public sector offices. By now, you as a business owner, department head, manager/supervisor, or marketing professional, should be cognizant of the impact of …
The business environment is very competitive and highly dynamic. Even with the smallest change, business can be easily affected; this can then impact your marketing. Just as you may have personal New Years’ resolutions, there are also things that your brand/business should be doing better in 2022. A new year is an opportunity to refresh the status quo and abandon old and inefficient marketing tactics. Here are a few activities …
The business environment is very competitive and highly dynamic. Even with the smallest change, business can be easily affected; this can then impact your marketing. Just as you may have personal New Years’ resolutions, there are also things that your brand/business should be doing better in 2022. A new year is an opportunity to refresh the status quo and abandon old and inefficient marketing tactics. Here are a few activities …
2021 is ending but whilst you are in the heat of the Christmas festivities, have you given any thought to plans for 2022? Have you started creating your 2022 marketing or promotional plan yet? Developing a promotional plan helps you to yield profitable results. Can your brand/business survive in the long term without effective marketing? Absolutely not. Without a plan, your growth can slow or even stall and in a …
2021 is ending but whilst you are in the heat of the Christmas festivities, have you given any thought to plans for 2022? Have you started creating your 2022 marketing or promotional plan yet? Developing a promotional plan helps you to yield profitable results. Can your brand/business survive in the long term without effective marketing? Absolutely not. Without a plan, your growth can slow or even stall and in a …