where everything is bigger, even a small restaurant s global following. and as cbs janet shamlian tells us, it s not because of the menu. reporter: the margaritas are famous in austin. el arroyo isn t the newest or fanciest tex-mex in town, but fans say it s just plain good. for decades, the restaurant has had a dual mission: filling stomachs and, with this sign, feeding the souls. what do you think it is about the signs that speaks to people? it s like laughing with an old friend. i an, it s things people can connect with easily. reporter: ellis winstanley bought the place nine years ago, inheriting the daily duty tied to the restaurant s iconic sign: posting something witty or inspirational, often reflecting current events. how hard is it to come up with new content every single day? so there are a team of folks that work on it, and there are a
Transcripts for MSNBC The 11th Hour With Brian Williams 20201209 07:38:00
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