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entertainment. at a time when audiences are fractionalized, the thing that consistently aggregates an enormous audience is nfl football. you look at the top rated programs and the overwhelming majority of them are nfl games. h he ll be fondly remembered but it won t be as measurable as michael jordan or koebe bryant. i don t think it translates the same way. the nba, as great as lebron james or steph curry may be, the nba has become a cable sport for the most part. baseball is largely a regional sport and even part of its postseason is on cable tv. almost everything that matters with the nfl is on broad network television. in the aftermath of a tom brady game, even his last game, people are talk b ing about it the nex

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