the purpose of surge pricing is to increase supply, if you increase the price incentivizes more drivers to go to the airport. if you eliminate the increase, less drivers will go. that s a weird way to do it. no matter what you do, and also, they made surge price at times, the old answer from yellow cabs was you just couldn t get a cab one that happen, there was just an option. at least now there is the optio option. andy: just lastly on the starbucks stuff, remi, if you d don t like the ceo, go somewhere else. this isn t that the point of the boycott movement? exactly, keep your mouth shut and get your copy elsewhere. or just be happy. dave, you said where does this end? it doesn t end.