Richardson: It s Phenomenal, We re Delighted Ed is Supporting the Club in This Way
Thursday, 6th May 2021 12:14
Town director of sales Rosie Richardson believes Ed Sheeran’s sponsorship of the Blues will resonate with supporters and help increase the club’s global reach, the pop star’s one-year deal having been revealed this morning.
Sheeran, 30, will have a currently unexplained logo - probably relating to an upcoming greatest hits tour - on the front of the Town men’s and women’s first-team shirts for the season ahead.
“It’s phenomenal, isn’t it?” Richardson said at a press conference ahead of the announcement. “We are so delighted that Ed is supporting the club in this way.