Jay-Z Expands Business Portfolio With Fitness Firm Investment
Celebrity
Through his Marcy Venture Partners company, the Empire State of Mind hitmaker joins former New York Mets baseball star Adrian Gonzalez in giving LIT Method a financial backing. Apr 28, 2021
AceShowbiz -
Rap mogul
Jay-Z is expanding his business portfolio with an investment in new Los Angeles-based fitness firm LIT Method.
The Empire State of Mind hitmaker is supporting the brand through his Marcy Venture Partners company, joining former New York Mets baseball star
Adrian Gonzalez among LIT Method s financial backers, reports the New York Post.
The exercise firm, founded in May, 2020 by husband and wife duo Justin and Taylor Norris, specializes in high-intensity, Low Impact Training (LIT), using a top-of-the-line custom rowing machine, which also serves as a Pilates reformer, and resistance band training system, through which consumers can also join in live digital daily workouts.