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Truecaller’s new anti-fraud solution builds business-client confidence
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Telephone search engine and caller identification, ID service provider,
Truecaller, has introduced a new identity solution, Truecaller Business Identity, for businesses to reinforce safety and eliminate fraud.
The enterprise solution makes business calls tamper-proof and increases consumer safety by preventing fraud and scam calls.
It allows businesses to verify their identities using a green verified business badge, accurately presenting the name, photo and the logo of the organisation.
Truecaller said the new solution brings greater trust and efficiency in communication between businesses and clients as it gives confidence to consumers, knowing that the caller is a verified business by
The new solution brings greater trust and efficiency in communication between businesses and clients as it gives confidence to consumers, knowing that the caller is a verified business by Truecaller.
Apart from adding trust and reducing the possibility of fraud, a Verified Business badge can be a big boon for startups and businesses who are brand conscious and want to accurately present the name of their entity, logo and give their customers the satisfaction of knowing exactly who they are conducting business with. The new feature also allows businesses to drive efficiency in their communications while improving call-pickup rates for genuine and important calls.