a bird s-eye view of the festival is the center of the start up scene. welcome to capital factory. it is a business that creates other businesses. it is like your office but better. capital factory i think serves a couple different rules. the most important is being a center of gravity and nucleus for the start up community in austin. inside is a shared workspace where entrepreneurs join forces to build new companies. it is filled with programmers, marketers, mentors and dreamers. if you go to the valley there are about 25, 30 different locations where people meet and talk about things. in a place like austin there is not enough mats so you need a place to make those conversations happen. the people that work here all share a common ooet oes, an idea that building austin is a team sport and the best way to win is support your teammates. you have design company that is focus on design and experience companies that focus on user experience and marketing company that is focus on