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Image courtesy of Boulder Beer
FOR IMMEDIATE RELEASE February 5, 2021
COLORADO (February 5) – One of America’s oldest and most storied craft beer brands is ready to reintroduce itself. Starting this week, Boulder Beer’s new look and reimagined brand will officially hit store shelves and draft lines this week.
Founded in 1979, Boulder Beer was not just the first small and independent craft brewery in Colorado, but one of the very first in the nation. Despite many firsts such as Hazed & Infused a hazy ale launched a decade before the hazy craze Boulder Beer and its 40-year history was in jeopardy when it was announced that the brewery had planned to end distribution in October 2019 and close its brewpub last January 2020.
Editor’s note: A more recent interview with the current managers of Boulder Beer Co. say they now intend to open a taproom in the city in either 2021 or 2022. BOULDER Boulder Beer Co. is rolling out a new image and a new style as it seeks to reinvigorate itself as a staple in liquor stores and in bar and restaurant taps, but the brand won’t be bringing its brewing or taproom presence back to Boulder. In a statement Friday, the state’s first craft brewing company said it will restart distribution to 28 states and five different countries as part of an effort to rebrand the state’s first craft brewery after a hiatus that lasted longer than a year. The company will bring back its original standbys of Hazed & Infused India Pale Ale, Mojo- High Altitude IPA and Shake Dark Chocolate Porter, along with an updated version of Buffalo Gold that will be distributed only in Colorado and a new IPA called Bubbly By Nature that’s described as a cross between an IPA, a dry lager and a
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Aristocrat Gaming™ and Boomtown Casino Hotel announced the arrival of the first ever in Nevada Buffalo Zone™.
The new Buffalo Zone™ is a special area in the casino, located next to Sports Book and Six Shooter Bar. In the dedicated space, the players can find some of their favorite Buffalo™ themed games from Aristocrat Gaming, including Buffalo™, Buffalo Chief™, Buffalo Diamond™, Buffalo Gold™, Buffalo Legends™, and Buffalo Gold Revolution™.
Part of the celebration of the new zone, Aristocrat and Boomtown Reno are giving away Buffalo T-shirts to any customer, who wins a jackpot on a Buffalo game. The awards will be given for a limited time and until there are supplies left.
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