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I love a good five-year plan. My 2025 goals are to be slim, rich, powerful, and adored, or as a fallback, comfortably dressed and tolerated.
Starbucks (ticker: SBUX) and
Walt Disney (DIS) announced ambitious new goals of their own this past week. Investors seemed cheered to learn that big, old leaders still see plenty of growth ahead. Starbucks stock rose 5% the day after its presentation, and Disney jumped 13%.
In overcaffeinated fashion, Starbucks shot straight past five-year planning to project that it will grow to 55,000 stores from 33,000 by its fiscal year ending in September 2030. The plan is to increase the U.S. store count by only about 3% a year, but to expand faster in other markets, especially China, pegged at a low-teens growth rate.