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NEW YORK, Jan. 26, 2021 /PRNewswire/ Launch, a membership-based production & livestreaming service focused on music & the performing arts, marked a successful 2020, hosting nine virtual music festivals, creating five concurrent livestreaming channels, with over 400 shows, featuring nearly 800 artists, and gaining over 155,000 viewers worldwide.
Launch traces its roots to an independent New York City concert production company, which transformed into an all-virtual livestream model in April 2020, becoming the first interactive live-streaming music venue online with a direct revenue-share model with artists.
In late 2020, Launch partnered with United Kingdom-based stadium EDM group LZ7 for the Virtual Illuminate Tour on Launch garnering over 1600 viewers from over 12 countries across 4 continents. Additionally, they forged a strategic agreement with legendary Queens, New York based Colosseum Battle Rap League