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Brian Gore has been appointed as Commercial Director of Birch Hotels Ltd which has two hotels, the award winning Birch (Cheshunt) which opened in 2020 and Birch (Selsdon) which is in soft launch until the end of this month. Gore will oversee the sales, marketing, branding and revenue & distribution of the lifestyle brand s business, particularly the commercial launch of its second property Birch (Selsdon) along with its further plans for growth. Birch (Selsdon) in South London, which amongst other facilities has London s newest major rewilding project across 200-acres of land, regenerating it back to its natural state for guests to (re)discover natural habitats, flora and fauna. Gore will also be responsible for championing the brand essence of sustainability, responsible business and a low carbon footprint. In addition, he will oversee development of the digital guest journey and online experience as well as collaborating with MARGARET on the effective and continual communication

United kingdomCity ofBrian goreBulgari hotels residenciesHotels of the worldMandarin orientalBirch hotels ltdCommercial directorSouth londonVice presidentBulgari hotelsLeading hotels