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In-housing, billing arrangements, and consultancy: How are agencies pivoting in 2024?

In-housing, billing arrangements, and consultancy: How are agencies pivoting in 2024?
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

Agencies Won t Own The AI Future – But They Can Be Essential To It

Agencies Won t Own The AI Future – But They Can Be Essential To It
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

The Drum | Creativity As A Common Language: An Ode To Commercial Creative

The Drum | Creativity As A Common Language: An Ode To Commercial Creative
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

The Drum | The Marketing AI Optimism Barometer: How Are Ad Execs Feeling?

The Drum | The Marketing AI Optimism Barometer: How Are Ad Execs Feeling?
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

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