comparemela.com

Latest Breaking News On - Brand finance australia - Page 3 : comparemela.com

Optus cyberattack: Matildas lifted brand's value by almost $1 billion after the blow

After suffering a $1.2 billion fall in brand value following last year’s hack, Optus has surged back, propelled by the Matildas’ World Cup success.

Australia
Matt-williams
Optus
Deloitte
Commonwealth-bank
World-cup
Brand-finance-australia
Optus-sport
Brand-finance

Businesses look to alternative airlines amid Qantas reputational thrashing

Qantas' reputation damage has echoed throughout the world of corporate travel as businesses reconsider their accounts with the national carrier, according to industry members.

Australia
Mark-crowe
Peter-hosper
Alan-joyce
Qantas
Flying-kangaroo
Virgin-australia
Brand-finance-australia

Matildas brand more valuable than any other national sports team, marketing expert says

The Australian women’s football team has seen a five-fold increase in value since the start of the 2023 World Cup, analysis shows

Australia
Mark-crowe
Ryan-france
Brand-finance-australia
World-cup
Football-australia
Blue-flyers
Kantar-australia

vimarsana © 2020. All Rights Reserved.