Cotopaxi CEO & Founder, Davis Smith will transition to Chairman of the Board in July 2023 prnewswire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prnewswire.com Daily Mail and Mail on Sunday newspapers.
Brad Hiranaga Exits as Chief Brand Officer at General Mills adweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adweek.com Daily Mail and Mail on Sunday newspapers.
Brad Hiranaga Brad Hiranaga As Chief Brand Officer (CBO) for North America at General Mills, Brad leads iconic brands like Cheerios, Nature Valley, Yoplait, Lucky Charms, Annie’s, and many others to have a positive impact and create memorable brand experiences for people.
Chipotle CMO Chris Brandt Chipotle These changes will likely outlast the pandemic, said Chipotle CMO Chris Brandt. The days of extravagant production shoots are numbered as the content being produced by smaller crews in an intimate setting is connecting as well or better with consumers today, said Brandt. I love the flexibility this provides and the opportunity to do more experimentation and be more real time.
Chipotle also built a new production studio at its headquarters in Newport Beach, Calif., for the same purpose, and used it for commercials like those touting new items like cauliflower rice. The cultivate studio has not only enabled us to continue production during the pandemic, but do it more economically than we could anywhere else, Brandt said.