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Charismatic Carbon Offsets with Co-Benefits Jan 10, 2011 While many people still have their suspicions about carbon offsets and suggest that offsets are a copout from reducing a company’s (or individual’s) own emissions, carbon offsets do play an important role in the global effort to combat climate change.  In some instances, achieving significant reductions from a company’s own activities is either cost-prohibitive or technologically impractical.  Companies should, of course, develop their emissions baselines and reduce as much as possible before purchasing offsets. With the recent legislative hurdles removed, California and the Western Climate Initiative are now poised to enter the fray with their own cap and trade system.  It is important to note that not all carbon offsets are created equal. Some are developed to higher standards to ensure that the project indeed reduced emissions above and beyond business as usual (“additionality”).  Also, some compassionate cl

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