Furniture World News
Italian bedding manufacturer Magniflex announced that it is launching its recently introduced mattress brand GiNO
at retailers in Seattle, Dallas, Austin and Miami, in an effort to broaden the new brand’s availability to consumers who prefer to shop in brick-and-mortar stores, then buy a mattress either online or in the store.
In the initial launch, the GiNO mattress will be on sale at two Seattle stores, Seattle Mattress Company and The Sleep Store; Austin Natural Mattress in Austin, Texas; two Dallas stores, Dallas Natural Mattress and Bova Contemporary Furniture; and SEB Mattress in Miami. Magniflex has already begun shipping the mattresses to these retailers.