The Milan shows have not been physical in over 18 months, since the pandemic hit Italy and brought the fashion world from the shows into self-isolation. The idea of rebirth in various forms had been discussed since the format of the shows went digital: Should the fashion week schedule change? How should designers work around the perpetual demand for novelty? For the Italian houses including Gucci, Versace and Marni, the answers came in different forms. The Milan shows have not been physical in over 18 months, since the pandemic hit Italy and brought the fashion world from the shows into self-isolation. The idea of rebirth in various forms had been discussed since the format of the shows went digital – should the fashion week schedule change? How should designers work around the perpetual demand for novelty? For the Italian houses like Gucci, Versace and Marni, the answers came in different forms.
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