secretary scott mcclennan wrote one. there was the price of loyalty. how did the bush white house deal with them and what does it do internally to a white house, mark, when people are quoted attacking each other in books like these? well, it s difficult, but the worst thing that you can do is flatter the book with attention, and even worse than that, threaten to u sue the author. i guarantee if you want to raise sales for a book, threaten to sue the author. as michael wolff said when he heard that, where do i send the box of chocolates? so as a strategy what you don t want to do is reflect too much attention on something that is trying to get a lot of attention. but the fact is, you know, books written in the white house, either authorized or unauthorized, are generally never helpful, right? and especially in the first year of a presidency. first years of the most successful presidents are chaotic. so the last thing i think, you know, a strategist or adviser to the president would