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The standard contract for Marriott’s Homes & Villas business requires property managers to adhere to “price parity” rules, Skift has learned, and these are the same sorts of provisions that European authorities view as anticompetitive in the hotel industry.
To be clear, Marriott does not mandate these rate rules where they are “prohibited by applicable law,” according to the contract obtained by Skift. European Union countries have taken a much tougher stance on competition law in the online travel and hotel industry than their North American counterparts, barring Booking.com and Expedia from demanding rate parity for hotel offerings on rivals’ websites.
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